In this New Year where social media is rife with ’10-year challenges’, French GSSA, ECS Group has moved to undertake an initiative to “help regenerate the air freight industry”, but in a much shorter timeframe.
The aim, ECS says, is to give startups, students and its own employees all over the world, the chance to showcase their talent and put it to use to benefit the industry.
We’re launching a project on a huge scale, and our aim is to change the game and turn industry habits on their head!” – Adrien Thominet
The challenge will last nearly six months and involve coaching and assessing from some of the sector’s biggest names, as well as by revealing the best projects to the industry at the Air Cargo Europe trade show awards ceremony in Munich on 5 June.
The ECS Group has developed what it calls its ‘weapon of mass inclusion’: #NexGenLeaders challenge. The idea: To incorporate the ‘New Normal’ – the digital transformation – by getting new talent involved in the development of the air cargo industry, by the way of a challenge stretching over several months.
This is an international challenge, aimed at students, startups, and employees of the group, in which challengers can submit innovative projects in the areas that matter to ECS Group the most: Digital Technologies, Added-value services, People and Sustainability.
The challenge is designed to be industry-focused, not simply aimed at benefitting the ECS Group, but the air freight industry as a whole, the Paris-based GSSA says. Experts such as Sebastiaan Scholte (TIACA chairman), Guillaume Halleux (chief officer Cargo at Qatar Airways), Norman Bamford (director of Azura International), Eric Wilson (Delta Air Lines managing director of Cargo Global Sales), Steven Polmans (head of Cargo and Logistics at Brussels Airport Company), as well as Camillo Garcia (director of Sales, Marketing and Products at IAG Cargo) have agreed to be involved in this major challenge to increase awareness of the cargo industry among talented newcomers.
These industry leaders have joined the managing directors of the ECS Group in this project. As Mentors and Grand Jury members, they will help the challengers to bring best projects to life and they will play a crucial role in training and coaching these teams. This group will assess projects, reveal the best and help to revolutionise the industry.
“We’re launching a project on a huge scale, and our aim is to change the game and turn industry habits on their head!” says Adrien Thominet, CEO of ECS Group. “And the industry has jumped at the chance: 100 per cent of the people we’ve asked to be involved with the project have said they’ll take part. But above all, all of these people have lent us their support with such energy and such enthusiasm!”
He adds: “There’s a real desire for innovation in this industry, and we’re making a contribution in our own way.”
The support and expertise brought by this diverse group will help to choose the 10 best projects submitted as part of the challenge. The people behind these projects will then be invited to discover the Grand Jury’s final ranking at the Air Cargo Europe trade show awards ceremony in Munich on 5 June. This means the whole industry will be able to benefit from the challenge by accessing the projects.