AF-KLM continues Valentine’s tradition with major floral uplift

Air France KLM flowers
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With the imminent arrival of Valentine’s Day, Air France KLM Martinair Cargo (AFKLMP Cargo) is leveraging its expertise in the transport of fresh flowers.

The carrier group shipped nearly 3,000 tonnes of flowers to Europe from leading production and export countries over a two-week period in January and February. The majority of the flowers shipped mainly comprise the famous roses from Kenya, Ecuador and Colombia.

Using its B747-400 full-freighter and combi-aircraft, the carrier group was able to generate ample main deck capacity to and from its three main flower origin points of Nairobi, Quito, and Bogotá. This was augmented by the bellies of its long-haul passenger aircraft and interline partners.

The majority of AF-KLM’s capacity mainly supplies the European – primarily Dutch, English, Italian, French and Russian – and Asian, most notably Japanese, markets.

Transporting flowers is a delicate process and the quicker they are handled throughout the chain, the longer they will maintain their beauty, notes AF-KLM. The ideal situation is a stable logistics ‘cold chain’ that ensures quick and efficient transportation to keep the flowers as fresh as possible. “During the flight on board our aircraft, we respect their delicate nature by constantly maintaining them within optimal temperature range.”

To move flowers and plants seamlessly from grower to wholesaler, Royal FloraHolland, Schiphol Cargo, and Air France KLM Martinair Cargo have initiated the Holland Flower Alliance, an ambitious group of floricultural logistics professionals dedicated to the pursuit of innovation and sustainability in the floral supply chain.

Amsterdam remains Europe’s logistics centre for the flower market, with Schiphol Airport as the world’s preferred Flower Hub, connecting all key production and consumer markets. Royal FloraHolland, located in Aalsmeer, the Netherlands, is the largest trading centre for flowers in the world and plays a crucial role in onward distribution.

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